

With her first drop for Spring-Summer 2010, designer Emily Miller-Sharma visually ponders “so
exactly what does Madame Hawke do during the day?”
Her ever-present muse has materialised in the form of the daring and determined barnstormer, a
figure whose popularity rose during the 1920′s performing stunts and selling airplane rides from a
hastily set up base in a local farmer’s barn. They seized onto solitary towns and were treated as a
welcomed disturbance to the hallowed hush of a close community.
Locals come out to play in quaint floaty fabrics, mottled florals and oversized collars – this
dabbled prairie town attire mingles with aviation detailing and glimpses of Madame Hawke’s
signature seductive party wear style.
Transforming the barn from a barren building to a temporary community hall created a sense of
belonging. Emulating this feeling Madame Hawke uses an abandoned community hall as a
creative base for the first edition of Madame Hawke Journal, Volume One.
Silhouettes cinch in and hemlines raise as the day draws to an end preparing for the nocturnal
range ‘Night’ to follow. Let the anticipation for Night’s less innocent offerings begin…
-Madame Hawke.
Continue reading »